If you are in the business of sports, then you are really in the business of “happiness”. No matter what role you have within the organization, at the end of the day, win or lose, one question should be asked to judge whether you and your organization have been a success:
Have you delivered happiness to [...]
Writing Archive
Delivering Happiness To Your Fans
Order Page Psychology
I’m currently reading the book Predictably Irrational by Dan Ariely and I’ve picked up a lot of insights that I will be working into my websites and marketing campaigns going forward. Dan is Professor of Behavioral Economics at Duke University. You should definitely pick up a copy no matter what line of work you are [...]
Crush It! Book Review: Bathroom Reader 2.0
I’ve actually been able to read quite a few books lately. I’m trying to alternate between reading for entertainment and reading for education. Right now I’m just wrapping up Gary Vaynerchuk’s Crush It!: Why Now Is The Time To Cash In On Your Passion.
It’s a short read, but as Gary likes to say, there’s no [...]



