If you're paying attention, you should be seeing more relevant and targeted ads as you surf the web lately. This is due in large part to Google's fairly recent implementation of "Interest-based advertising" through its adsense program. ... Continue Reading » about How Marketers Can Benefit From Interest-Based Ads
My Tall Housing Article in Tall Magazine
A few years ago there was a magazine geared towards the vertically gifted called Tall Magazine. At 6'8", I was an avid reader. Unfortunately the magazine is no longer around but while it was still being published I had an article printed in it about how tall people could build or remodel their homes ... Continue Reading » about My Tall Housing Article in Tall Magazine
So After The Clapton Concert
We went to see Eric Clapton and Roger Daltrey at Amway Arena this past weekend. The show was good...Daltrey rocked it a little harder than Clapton but good show all around. We were staying at Royal Pacific (gotta love the upgrade to the King Suite) and had dinner at The Palm which of course ... Continue Reading » about So After The Clapton Concert
Put It On The Underhill’s Account
Most of us have to make money. Whether its to pay the bills or support our kids and save for college, not many of us have the luxury of ignoring this fact. But we do have to be careful of doing things strictly for the money. Doing a job just for the money can often have detrimental long term ... Continue Reading » about Put It On The Underhill’s Account
Order Page Psychology
I'm currently reading the book Predictably Irrational by Dan Ariely and I've picked up a lot of insights that I will be working into my websites and marketing campaigns going forward. Dan is Professor of Behavioral Economics at Duke University. You should definitely pick up a copy no matter what ... Continue Reading » about Order Page Psychology