About
Since 2007 I’ve been creating local and regional authority websites in order to generate leads and sales for real estate agents and homebuilders.
This isn’t exactly what I had in mind…
When I wrote my first book, Florida for Boomers, back in 2007 my goal was to sell a million copies and retire to an island.
Yea that didn’t quite work out as planned
But over time I realized that the content I created for my book could be better used as a marketing and lead generation tool, and that’s when the real fun began.
I created a 2nd book and a local website to go along with it, called The Villages Florida Book.
Since 2010 I’ve sent more than 4,000 home buyer leads to real estate agents and homebuilders throughout Florida.
I’m a licensed broker, and at any given time I’m managing a pipeline of more than 100 active buyers at various stages of the buying process that I have referred out to other agents.
These people all have one thing in common….they discovered me through one of my local or regional authority websites.
I don’t currently list or sell homes myself. I’m simply too busy with leads and referrals. If you’d like to learn more about how I do what I do, be sure to get on my list:
Other things I’ve gotten myself into…
- was hired as a copywriter to help launch a real estate magazine
- consulted with a well known homebuilder to optimize the conversion path on their website
- wrote volumes of content to help grow a national REO publisher
- and the obligatory “much more”.
Just a few of the clients I’ve worked with…
